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- 🥑 Closing the loop one jar at a time
🥑 Closing the loop one jar at a time
Maison Jar (Greenpoint, Brooklyn)
Stella C
January 18, 2025
Dear reader,
On a rainy day last December, I stumbled upon a ray of sunshine in Greenpoint, Brooklyn, in a store on the corner of Leonard and Nassau called Maison Jar.
This week’s Small Biz:
Maison Jar - a refillery and grocery store for food, personal care, and home essentials – all sold without unnecessary packaging.
All products sold at Maison Jar come without unnecessary packaging.
At Maison Jar, shoppers can bring their own containers - jars, glassware, bags and stashables - or purchase containers at the store. After weighing the empty container, shoppers fill it with the desired product (for example, olive oil or laundry detergent), then label it and pay by weight at check-out.
Maison is French for “house” or “home,” a reflection of owner Larasati’s French heritage.
Growing up in Singapore with Indonesian and French backgrounds, Larasati worked in the food industry and studied food sustainability at Tufts. Her time spent in Europe made her realize the lack of low-waste grocery options in the U.S., which inspired her to launch Maison Jar 3 years ago.
Today, Maison Jar has become a neighborhood favorite and Larasati has been a leading advocate for the closed-loop economy.
The Closed-Loop Economy, or the Circular Economy, is an economic model that aims to eliminate waste and pollution by reusing, recycling, and sharing products and materials.
Maison Jar’s mission is to encourage shoppers to produce less waste, promote a mindful diet, and support local farmers and producers in the process. Photo: Arnaud Montagard
Larasati is proud to have created the community-focused low-waste store that she had found missing in the American consumer market.
“It’s been a great adventure. We’re still expanding, bringing in new products almost on a weekly basis.”
This year, Larasati aims to continue to optimize Maison Jar’s operations, expand product offerings from local vendors, foster conversations within her community, grow her relationships with vendors as well as reduce waste at the vendor level.
How to shop Maison Jar:
Bring a container and fill up on your grocery/household needs at their Greenpoint store: 566 Leonard St, Brooklyn, NY 11222
Learn more about the closed-loop, low-waste concept and their vendor partnerships on their website
Check out their Instagram
Owner Larasati can be reached at: [email protected]
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